top of page

A pairing designed for success

NZSIR Vertical Navy.png

+

Your Property + The Smart Choice

House 17A Fife Lane, Miramar
93 Jubilee (1).jpg

Knowing where to start and where you'd like to end up are only two pieces of the puzzle. How everything in between happens is where it can all feel a bit much!

3

Full Time Licensed Agents with Supporting Full Time Administration

27

Offices nationwide

1

Smart Choice

Screenshot 2026-01-17 at 12.22.41 PM.png
Screenshot 2026-01-17 at 12.23.10 PM.png

A considered, team-led approach to achieving exceptional sale outcomes

Selling a home is both a financial decision and a personal one. At The Smart Choice, we approach it with the discretion, structure, and intent it deserves.
 

Rather than relying on a single agent to manage every moving part, we operate as a cohesive, experienced team. This ensures your property is guided with consistency, strategic oversight, and momentum at every stage of the sale.
 

Our focus is simple: to position your home correctly, expose it thoughtfully, and negotiate from a position of strength.

1

Strategy Before Marketing

Every successful sale begins with clarity.
 

Before your property enters the market, we take time to understand:

  • Your objectives and timeframes

  • Current buyer behaviour in your immediate area

  • Relevant comparable sales and competing listings
     

From this, we develop a bespoke strategy that aligns market conditions with your goals, ensuring your home is introduced with intent rather than urgency.

2

Thoughtful Preparation

Presentation plays a critical role in buyer perception.
 

We provide measured, practical guidance on how best to present your home, coordinating trusted professionals where required. Our advice is always purposeful, focused on improvements that enhance value rather than unnecessary expenditure.


The result is a property that enters the market confidently and competitively.

3

  • Targeted Market Exposure

  • Effective marketing is not defined by noise, but by relevance.

  •  

  • Your property is positioned to reach motivated buyers through:

  • Carefully targeted digital and print campaigns

  • Strategic use of our qualified buyer database

  • Direct engagement with buyers actively searching in your area

  • International market exposure
     

  • This ensures meaningful marketing to buyers who are both willing and able to act.

4

Buyer Management and Negotiation

Throughout the campaign, buyers are managed with consistency and intent.
 

While one team member leads negotiations, others maintain momentum through:

  • Ongoing buyer communication and qualification

  • Second viewings and feedback analysis

  • Strategic guidance on timing and positioning
     

This coordinated approach creates clarity, competition, and leverage at the negotiating table.

5

Informed Decisions, Made with Confidence

When offers are presented, our role is advisory, not directive.
 

You are provided with a clear understanding of:

  • Each buyer’s position and capability

  • The relative strengths and risks of each option

  • Strategic pathways forward

 

This allows you to proceed with confidence, supported by insight rather than pressure.

Book Your Property Appraisal

A well-considered appraisal is the foundation of a strong sale.
 

Arrange your market appraisal and discover how a refined, team-led approach can deliver confidence and results.

IMG_0768.jpg

Thanks for submitting!

  • Instagram

Contact Us

46 Lady Elizabeth Lane,
Wellington Central,
Wellington 6011

steve.rodwell@nzsir.com
elise.boulieris@nzsir.com
mitch.sedgwick@nzsir.com

04 471 0114

© 2026 by Steve Rodwell, Elise Bouleris and Mitchell Sedgwick. All rights reserved.

bottom of page